Fashion clothing influences behavior fashionistas. But the socio-economic environment also influences the way they dress and the choice of shoes, including high heels, reveals a study published in Plos One.
Show me you wear heels I’ll tell you where you live. The environment in which we live has a significant influence on our way of life and also our clothing behavior. To measure the actual impact, Jeff Galak, a professor at the Business School of Carnegie-Mellon University in Pittsbiurgh (USA) has addressed one aspect of fashion: the height of the women’s shoes heels.
The pairs of shoes 1800 women bought on an online shop have been scrutinized. Particular attention was paid to buy shoes when the participants were moving to check if the models were consistent with shoe tree by women of their neighborhood. The results were published in the journal Plos One .
The highest heels in wealthy neighborhoods?
Verdict: women who moved were visible proof of conformity in the height of heels. That is, if the new neighbors were more amateurs of very high heels, they began to buy more high heels to look like them.
This herd behavior was checked more blatantly to the socio-economic level. Clearly, this conformist trend was even more visible when women moving into more affluent neighborhoods. This shift to a higher socioeconomic status resulted in a greater willingness to adapt to fashion and practices of wealthier inhabitants.
“When women spent a modest environment back to a higher-income environment, they reproduce much more women’s preferences of their new place of life,” summarizes Jeff Galak, quoted by Bangordailynews . Conversely if they were moving in a less economically favored place, they kept their own dressing habits.
High heels but not too much
A council ladies before you rush on vertiginous heels to like your neighbor, consider your comfort and posture: two to five centimeters in height is ideal to avoid exposure to corns and calluses, at the risk of osteoarthritis or back pain.